VRAXA developed the AR Navigation Mobile App for Expo 2023 Doha, enhancing the visitor experience through an innovative augmented reality system that relies on QR code scanning for navigation. Visitors begin their journey by scanning a QR code to download and open the app. The app then uses subsequent QR code scans at various locations within the expo to accurately update and determine the user’s current position. This method ensures highly efficient and precise navigation without the need for GPS, allowing for real-time AR directional overlays on the camera feed that guide visitors to their destinations.
Beyond navigation, the app also provides immersive AR content that enriches the visitor experience with interactive elements relevant to the expo’s theme. As visitors move from one location to another and scan different QR codes, the app presents augmented reality displays of 3D models, educational content, and multimedia presentations, enhancing their understanding and engagement with the expo’s exhibits. This setup not only facilitates efficient movement across the expansive grounds but also deepens the cultural and educational impact of the expo, making the AR Navigation Mobile App a crucial tool for exploring Expo 2023 Doha in an engaging and informative manner.
Beyond navigation, the app also provides immersive AR content that enriches the visitor experience with interactive elements relevant to the expo’s theme. As visitors move from one location to another and scan different QR codes, the app presents augmented reality displays of 3D models, educational content, and multimedia presentations, enhancing their understanding and engagement with the expo’s exhibits. This setup not only facilitates efficient movement across the expansive grounds but also deepens the cultural and educational impact of the expo, making the AR Navigation Mobile App a crucial tool for exploring Expo 2023 Doha in an engaging and informative manner.